Home

Hi I’m

Lorena Alvarado Stevenson

Fluent in Microsoft Office Suite, Google Suite, Hootsuite, Adobe Suite

Public relations

Social media management

Proyectar una imagen honesta y auténtica permite que la audiencia confíe en ti y en lo que ofreces.

Deja de vender. Empieza a ayudar

Zig Ziglar

About Us

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Etiam quis consectetur velit. In congue dignissim maximus. Vivamus congue imperdiet nisl sit amet tristique. Ut et orci eget libero viverra dignissim. Ut fringilla dapibus est.

Fluent English; native Spanish 99%
Fluent in Microsoft Office Suite 99%
Google Suite 94%
Hootsuite 80%
Adobe Suite 70%
Social media management 51%
Public relations 85%

Education

Marketing: Digital Marketing

Arlington, VA - USA

B.A in Social Communication and Journalism (Apr, 2016)

Bogotá, COLOMBIA

Experience

Quantum Digital Lab

Bogotá, Colombia

Content Creator

Creador de contenido para empresa y marcas en plataformas digitales (Web, redes sociales y todo lo relacionado con la estrategia de marketing de contenidos)

Contenido pensado para blogs y posicionamiento SEO, incentivar y mover audiencia en redes sociales.

 

Revista Gerente

Bogotá, Colombia

September 2015 to June 2017

Journalist

  • Wrote articles for the print version and the web edition of the magazine, which covers economy, business, and finance in Colombia and Venezuela
  • Provided style correction and writing for other publications that are part of the same editorial group, such as It Manager Magazine, which covers technology and the digital world

Millenium Group

Bogotá, Colombia

June 2017 to January 2018

Journalist

  • Wrote content in different formats for brands such as Sodexo, Juan Valdez, Open English, Sony, Innpulsa,and Coljuegos, fulfilling the agreed-  upon publication goals for the respective brands
  •  Participated in the construction and drafting of brand positioning strategies for potential clients
  •  Guided the social media team in drafting copies and proofread the final results prior to publication

Compass Porter Novelli

Bogotá, Colombia

May 2018 to October 2018

– PR project for Red Hat and DOW Colombia

  •  Wrote and edited various content related to brands for different platforms such as newspapers, TV channels, magazines, and radio
  •  Interfaced directly with the client to present products, results and take on new requests
  •  Organized Compass’s journalist database in Colombia and established the relationship between individual journalists and Compass clients

 

Asocolflores (Colombian Association of Flowers Exporters)

Bogotá, Colombia

October 2018 to January 2021

Marketing and Communications Coordinator

  •  Designed and implemented Asocolflores’s internal communications strategy
  •  Hired and coordinated outsourced services such as communications agencies, event organizers, etc.
  •  Advised and supported in the promotion of the Flowers of Colombia® (FOC) brand through events as Proflora, Flower Tribute Tour – USA
  •  Organized the logistics to put together product samples in markets such as Japan and UK

Independent Consultant

February 2021 – August 2022
  •  Wrote internal communications manual for Siigo (Accounting and Administrative Software, Ideal for SMEs)
  •  Supported the writing in English and Spanish of campaign briefs for various clients of the flower sector in Colombia
  •  Managed of social networks of some influencers on Instagram

Contact

Name
términos y condiciones(Required)